I'm sorry to be the bearer of bad news here, but much of what happens with signatures in dark mode is not within our control technically speaking.

Background colors may be inverted by the email client.

Logos saved with a white background will have a white box around them.

Transparent Logos (especially with any dark elements) can get lost or obscured.

For example a dark red might be lightened to appear pink.

Some text and link colors can be inverted by the email client to appear better on a dark grey background.

Black or grey text is reversed and appears white.What Happens To My Email Signature Design in Dark Mode? They like how it looks and it offers something different than the typical white background. To be honest many people just it purely out of preference. It may be better for battery life since it uses less energy, and it is better in low light settings. Some people claim that dark mode makes it easier to read the screen and reduces eye strain when using a device for a long amount of time. When Was Dark Mode First Introduced To Email: Outlook allows you to turn dark mode on and off for the email window independently of the operating system. This puts them at a strange crossroads of interpretation and means that the 'translation' to dark mode isn't quite as easy as flipping a switch. In an HTML email like a newsletter or promotion it can be easier to control the design in dark mode through code, but email signatures live in a strange middle ground: They are generally at the bottom of a 'plain text' email, but they themselves may include designed elements like logos, colors, varying fonts, and links. This means that any designer that is designing for email should be aware of how their design is being viewed in dark mode. This can be on their mobile device, their desktop computer, or both! Instead with dark mode enabled they are viewing your email with a dark grey background and white text. Why Is Dark Mode An Issue for Email Signatures?īecause many email programs follow the preferences of the user for dark mode, that means that some people are not reading their emails with a white background like you might expect. It doesn't literally reverse everything on the screen like a photo negative, photos still appear as normal and some programs like games do not apply dark mode at all. Where a typical program might have a white background and black text, a dark mode device would have a dark grey background (not quite black) and white text.

It is a setting that users can turn on to 'reverse' the screen. It is available across most devices and software applications today. Dark mode is a somewhat new user interface trend that is becoming increasingly popular with users.

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